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Designed in NYC: Funded by the Crowd

The Sobro coffee table was designed in NYC by the team at StoreBound, a product innovation company. Launched on Indiegogo in March of 2017, the Sobro was a runaway success on the crowdfunding platform with well over 2000 backers pledging upwards of 1.5 million dollars to bring the Sobro coffee table to life. The coffee table began shipping to backers in October 2017 and launched in Best Buy's Smart Home flagship store that same month. 

Featured in over 100 prominent media & online publications from Forbes to CNet, the Sobro coffee table is currently among the top 20 crowdfunding campaigns of all time. 

With an overwhelming demand for the Sobro coffee table, the Sobro design team is currently at work bringing the next generation of connected furniture to life. Subscribe to our newsletter and be the first to know when we launch our next product.


With a group of industry outsiders and maverick designers, Sobro dares to imagine the future of home furnishings. We believe that technology should make life more streamlined and we design products for today’s connected lifestyle and the future yet to come.